YouTube Ads Agency
Videos Ads play an impeccable role in a customer’s decision to make a brand choice. So, that is an important digital space you would want your brand to be in. Let us understand YouTube Ads in detail.
Google Ads has a range of choices of Ads that can find place on YouTube - Bumper Ads, Skippable in-stream Ads, Non-skippable in-stream ads and Masthead Ads.
Bumper Ads: These are short 6 second ads that appear in the beginning of a video. The viewer cannot skip this video. This format increases your brand awareness and with repeated viewing, it can stay in the memory of viewers for a longer time. SME Digital can provide you with the most apt content for your brand that will create a lasting impression on the viewer.
Skippable In-stream Ads: These ads can appear in the beginning of the video, in between and at the end. The viewer can skip the ad after 5 seconds of watching. The trick in these ads is to make a lasting impression in the 5 seconds the viewer watches the ad. SME Digital has the right mix of ingredients to provide you the perfect ad in this section. We can make the best 5 second watch and take the customer beyond that to your website.
Non-Skippable In-stream Ads: These ads are usually 6-15 seconds long and viewers will not be able to skip the ads. They appear before a video starts playing. These are similar to the bumper ads but are longer and there is a variation in the costing as well. SME Digital will help you get an edge over others in terms of the content of the ad as well as the bidding for the best possible CPM (Cost per thousand impression). We can also create target CPMs where the customer can decide how much they want to pay for the target CPM.
Masthead Ads:If you want your product/ service to be in the most prominent space on youtube, then Masthead is the choice for you. These ads appear on top of the home feed on mobiles, desktops, etc. These ads are high bidding ones and there is one advertiser per country per day. SME Digital can help you be that advertiser for the day with the best possible CPM and can design your ad for the best visibility.